Authorized Licensee Conference 2011

Detail King would like to say thank you to all of the Authorized Licensees who attended the our annual Authorized Licensee Conference. The 2011 conference was another very successful event thanks to all of the input, feedback, and productive conversations. Some of the topics from the conference included: Labor and Quality Control, Groupon & Living Social, How to choose the best keywords for your web site, New marketing ideas and promotions, Customer retention, Acquiring fleet and insurance work, Best apps for your business, Express detailing and after care and many other great topics.

It was great to see so many new Authorized Licensees attending the conference this year along with the "regulars" who attend every year and share their wisdom with the rest of us. We awarded 13 of our Authorized Licensees with a Recognition Award for their hard work and the achievements they have accomplished this year. Those awarded that were present were; Ron Richards of Clean Team Mobile Detailing, Aaron Nolan of Amazing Automotive Detailing, Clinton Allerton of Auto Detail Doctor, (Student Of The Year) Mike "Boyce" McGhee of MAD Doctor Mobile Detailing, Jeff Davis of Extreme Detailing, Herb Dietrich of The Car Cleaners, Rex Owen of Extreme Mobile Detailing, and Jason McBride of Bling Bling Detail King.

Everyone who attended was given their own official Detail King Authorized Licensee Sports Bottle, Notebook Binder, Laptop Bag and a $50 gift certificate to use at Detail King after the conference. Dinner and drinks were then served later that evening at the annual banquet held at Palmeries Restaurant. Overall it was a great day and we are already looking forward to next year’s conference. If you were not able to make it this year you missed a lot of fun and educational experiences. Hope we can see you next year! Next year’s Detail King Authorized Licensee Conference will be held on Saturday November 10th, 2012. Block that date off of your calendar now!

These businesses all have one thing in common. They are all constantly going after new business and thinking outside of the box. They are continuously coming up with ways to create new niches and generate additional business. These Authorized Licensees are listening to what we have suggested they do in terms of prospecting, promoting, advertising, and networking. As we can see, the hard work certainly pays off! This was the best attendance of Detail King Authorized Licensees in several years. More business owners are taking their opportunity more serious than ever before and understand the importance of networking with their peers to help grow their own business.

We are always looking for ways to improve our Authorized Licensee Program and as usual there were many great ideas and suggestions brought up at our 2011 conference. We will implement these ideas and suggestions into our unique Authorized Licensee Program because it will help the program as well as the Authorized Licensees. All Detail King active Authorized Licensees will also now enjoy their own mobile app for their business along with providing text alerts to their customers. Mobile advertising and text alerts are becoming ever so popular and we want our licensees to always be on top of their game.

Be sure you are reading the Detail King Authorized newsletter that Matt Cogley our Director of Marketing emails out every other. This newsletter will keep everyone “in the loop” with what is going on at Detail King and also what is going on with the other Authorized Licensees along with the latest marketing trends including social media and web site optimization. Thanks again to everyone for your contributions with this year’s Authorized Licensee conference! Watch the video of the event.